
Our Story
Embrace the journey of RE-fresh & rejuvenate yourself with our products.

Our Vision
You can welcome a fresh way to treat your scalp and relieve symptoms of dandruff with our four unique collections that offer an enjoyable sensorial experience. Formulated with salicylic acid to help eliminate flakes and symptoms associated with dandruff, we’re confident our shampoo and conditioner systems will have you leaving your shower with hair that feels fresh, fragrant and ready for your day. We've also added scalp treatments to each of our collections to enhance your scalp care regimen. We’re dedicated to Holistic Scalp Care and we’re just getting started.
Our Team


Our Principles

We set about this task by creating shampoo and conditioner formulas with 90% Naturally Derived ingredients that will take you to a different world with every lather.

We care about our impact on the environment and will continuously strive to reduce our footprint and build a more sustainable future. That is why each of our bottles is recyclable and made from 100% post-consumer recycled plastic.

We are dedicated to Holistic Scalp Care. This means that we are carefully constructing formulas that work to treat and pamper your scalp. Our anti-dandruff formulas contain salicylic acid to tackle symptoms of dandruff. RE-fresh and rejuvenate yourself with our product and achieve your #scalpgoals.